Earlier this week, the union affiliation Change to Win released what I believe to be the labor movement’s first Facebook application, called Smack the CEO.

When you add the application, you can friends to join your own “Smack the CEO network,” and everyone enters a number for their annual salary. The goal is to show how many of your friends’ salaries it would take to match the massive windfalls of these anti-union CEOs. Its design allows for pretty nice viral opportunities, and it’s an ongoing project you can leave in your Facebook profile.

So go ahead, add the app and smack some ceo’s!

Jason Lefkowitz built the app – congrats Jason!